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This non-alcoholic wine will have you pouring a glass and pleading Not Guilty


Brand News | April 2023

April 2023: With 1 in 2 Brits looking to moderate their alcohol intake, Australian Vintage (AVG) will be adding a new range of zero alcohol wines to its portfolio. Not Guilty is a range of full flavoured, full bodied zero alcohol wines that know how to have a good time.

Research shows Millennials and Gen Z are looking to lead more well-rounded lifestyles with nearly 50% of 18–24-year-olds having bought Low & No alcohol in the last 6 months*.

The Zero Crew are here to break the rules and enjoy a drink with wine lovers who want it all… all the fun without the baggage, and will be available in Morrisons, Asda and Tesco. Crafted with the highest quality grapes for bold authentic flavours, the Not Guilty range is so good you’ll think you’re drinking the real deal.

Pinot Grigio

Our Pinot Grigio has been nabbed for its crisp fruit flavour, but there’s nothing to see here except a delicious alcohol-free white wine. Sit back and enjoy the fun without the alcohol while coming in strong for the day ahead!

Red Blend

Sly and robust, Red Blend will have you questioning whether it’s really alcohol free; but this is no con; our full-bodied red is made with quality grapes, with nothing to hide.

Rosé

Our Rosé is paws-down the best way to celebrate any occasion, lightly bubbled and with a guilty blush; this celebratory favourite is more innocent than it appears. After being judged by a panel of industry experts, Not Guilty Red Blend was awarded the coveted Gold Medal at the 2023 World Alcohol-Free Awards, a benchmark to alcohol-free drinks all over the world, with the Rosé taking home a Silver Medal.

You can catch our Zero Crew members in the following retailers:

– Morrisons: Pinot Grigio and Rosé from 17th April 2023

– Asda: Pinot Grigio, Rosé and Red Blend from the 15th May 2023

– Tesco: Pinot Grigio and Red Blend from the 29th May 2023

So next time you’re questioned about your drink of choice, plead ‘Not Guilty’ and enjoy a great night out with great tasting non-alcoholic wine. 

Join the Zero Crew for guilt-free good times!

ENDS